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Color psychology in Web design

Color Psychology In Web Design

Choosing colors for the website is a very tricky task. There are so many tips to follow. Don’t overthink. Don’t underthink. Consider your brand’s story and identity. Think about gender, age and location of your audience. Learn everything about colors and their meaning. Which ones will attract, which will turn down people? Hit the sweet spot by combining complementary colors, and so on.

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What is Twilio

What is Twilio And Why Your Business Needs It?

The way businesses communicate with customers is a crucial element for success. For many years, there was a struggle how to be efficient in communication with customers and satisfy them. 

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Guerilla testing - ad hoc Usability testing

Guerilla Testing – Ad Hoc Usability Testing

Is there anyone in this whole wide world who is not familiar with the importance of software testing and all benefits that software testing brings?
Today, it is simply unimaginable to release a product without thoroughly testing it. The risk is too high.

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Advantages and Disadvantages of E-commerce

Comprehending commerce in this century can get quite confusing. As the native dwellers of the Blue Planet, we have been here a long time, long in comparison to our somewhat short lifespan. To completely understand what e-commerce is, we should first start prodding around its roots.

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Holographic Smartphone – All We Know About It

You may have never heard of RED before, but you are definitely familiar with the quality of their products. Did you watch the latest Transformers? The Martian? Any episode of House of Cards? All of them have been recorded with the famous RED cinema cameras. The newest thing from their factory is a holographic smartphone.

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Touch gestures in mobile apps

Touch Gestures in Mobile Apps

Maybe not completely aware of it, but on a daily basis, we use a dozen types of gestures to interact with touchscreen devices.
For many people, gestures are natural, intuitive and around us since always. But, when did they first appeared? Why is this phenomenon so widespread? What’s the logic behind it?
Here, we’ll try to summarise the whole story about touch gestures.

 

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Rebranding strategy is complex process of revitalising your brand identity

Rebranding Strategy for Business Success

People love to look good and feel attractive. We invest in ourselves in hope to establish relationships with other people, to be someone they want to spend time with. No one in this whole wide world will tell otherwise. Maybe they will, but deep down inside we are all made of same matter, and we are exposed – we like to be liked.

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Mobile app analytics platform

Analytics Platform For Mobile Apps – Appsee

Mastering means to understand deeply and control something fully. It means that along with the statistic and theory of some matter, you know all of the hidden “whys” behind numbers and words. Think about it, would Samwell Tarly ever cured ser Jorah if he didn’t dig down deep and mastered Greyscale? Well, we will not talk about mastering fantasy diseases here, but about mastering mobile apps – we will.

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A/B testing tests user experience

User Experience Testing – The Heart of A/B Testing

You are satisfied with your website. The traffic is great, the business smooth. But, that demon on your shoulder refuses to leave you alone, constantly reminding you that more optimisation won’t hurt. Is the devil right? Learn with us how to get rid of the testing devil.

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